SetCircle.com

SetCircle is a peer-to-peer platform for the art department and set decoration community to rent and share props. The product required fast iteration and reliable execution without slowing down the internal team.

Problem: SetCircle faced delivery constraints that were blocking roadmap progress:

• Internal development bottlenecks and backlog pressure
• Limited bandwidth to execute time-sensitive roadmap items
• Need for tighter alignment between product planning and engineering execution
• Requirement for dependable end-to-end shipping (not partial implementation)

Solution: Horizon Labs provided structured delivery capacity across two consecutive 30-day engagements:

• Ran in 2-week sprint cycles with clear scope, weekly demos, and defined “done” criteria
• Delivered features end-to-end (implementation + QA + release support)
• Coordinated product planning to reduce ambiguity and keep work unblocked
• Provided a 1-year warranty on shipped code to reduce risk for the internal team

Impact:

• Reduced backlog pressure by adding reliable execution capacity
• Improved sprint velocity and predictability without immediate internal hiring
• Enabled roadmap progress with less management overhead on the client side

Implemented Engagement Model:

• Two consecutive 30-day sprints
• Structured sprint cadence + delivery accountability
• Warranty-backed code delivery (1 year)

Tech Stack:

• Sharetribe